General Motors




General Motors has been around for a very long time in fact it has been around even before WWI. William Durant was the founder. The company was in trouble after WWI but during WWII business picked up and GM was on a roll. Then GM started to get into trouble. Now GM is in huge trouble last year alone they recorded a LOSS OF $38.7 Billion. This was a huge hit for the auto giant that has now found itself in a sticky situation. Now GM’s stacks are taking a beating. General Motors are facing two huge problems the strong Canadian dollar for manufacturing and their lack of fuel-efficient and hybrid technology.
General Motors is to lay off 1,200 Oshawa workers. This is due to the lack of cars being sold and the high Canadian dollar. General Motors is digging itself a hole that is one that will be hard to get out of. To be exact a $118 billion dollar hole. The competition is getting bigger and bigger, and GM is not winning the battle. Not many people are satisfied with the GM product and the GM autoworkers are the ones who pay right now.
With rising pension plans and expensive health benefits for the GM workers it is just a matter of time before GM files for bankruptcy. With the rising Canadian dollar it is costing GM a bundle to manufacture its cars in Canada.
General Motors is behind in the hybrid market. They just came out with the Malibu hybrid but it is much later than other companies. GM’s products are more like big tough vehicles but society has changed and there is now a growing demand for small more fuel-efficient cars. GM is still sticking with the “Hummer” brand and the tough trucks and they should be shifting their focus over two Hybrids and smaller and more appealing cars.

I researched general motors because they have a very active history and I thouht their company would be easy to obtain information about. I learned about GM's history and what they stad for. I think this this assignemt was good because it was good to research a company and learn about it.